Turkey competes with global giants in producing original design
Turkey has caught a serious acceleration in industrial design registrations in the last 25 years. Starting to compete with world giants in 1995, when it comes to 2008, Turkey left countries such as Britain, Germany, Russia behind and positioned himself among the top 5 countries, including China, Japan and America. Industrial Designer Mete Mordag pointed out that of course SMEs have the biggest share in this rise. Knowing the importance of industrial design in competition and growth process, SMEs made a great contribution to the economy with their original designs. All kinds of products, goods and materials that accompany us at every moment of our daily life and make our life easier; the objects and ornaments that add color to our lives and appeal to our aesthetic senses are included in the scope of industrial design. Good idea turns into design and design into product. One of the most important tools in the process of turning the idea into product is industrial design. One of the most important results of this process is design registration and patents. While the design shows that the product is unique in the market, the patent shows that the product offers a functional innovation to the market. Turkey made an important step in this regard last 25 years. When the development between industrial design registration number in the first 20 countries from 1980 to 2017, we see that the snake entered Turkey's ranking in 1995. After this period, its acceleration continues to rise. By the year 2008, Turkey, Britain, Germany, leaving behind countries such as Russia; China is among the top five countries including Japan and America.
Speeds up the branding process
99 percent of Turkey's economy, small and medium-sized enterprises (SMEs) make up. When this is the case, every job done by SMEs, every path they take, becomes more important. SMEs outperform their competitors by adding the power of industrial design to their production processes. Especially thanks to the original and patented products, the branding process is accelerated and value added growth is achieved. With user oriented progressive design studies; Reaching a bestseller increases companies' turnover, profitability and reputation. Companies that are good at design in almost every sector come to the fore.